My work focuses on self-regulation and motivation. Life demands a lot and people are rather astounding in all of the ways they both triumph and fail in the face of such demands. In particular, I am interested in how people make decisions, resolve self-control conflicts (e.g., sleep in or exercise? fun technology toy today or retirement savings tomorrow?), and manage change. Broadly, my research examines how different motivational orientations influence self-regulatory processes.
- Health Psychology
- Judgment and Decision Making
- Motivation, Goal Setting
- Social Cognition
- Higgins, E. T., Marguc, J., & Scholer, A. A. (2012). Working under adversity: How opposing versus coping affects value. Journal of Experimental Social Psychology, 48, 965-967.
- Higgins, E. T., & Scholer, A. A. (2009). Engaging the consumer: The science and art of the value creation process. Journal of Consumer Psychology, 19, 100-114.
- Kammrath, L. K., & Scholer, A. A. (2011). The Pollyanna myth: How highly agreeable people judge positive and negative relational acts. Personality and Social Psychology Bulletin, 37, 1172-1184.
- Scholer, A. A., & Higgins, E. T. (2012). Commitment to change from locomotion motivation during deliberation. Motivation and Emotion, 36, 114-129.
- Scholer, A. A., & Higgins, E. T. (2009). Exploring the complexities of value creation: The role of engagement strength. Journal of Consumer Psychology, 19, 137-143.
- Scholer, A. A., Stroessner, S. J., & Higgins, E. T. (2008). Responding to negativity: How a risky tactic can serve a vigilant strategy. Journal of Experimental Social Psychology, 44, 767-774.
- Scholer, A. A., Zou, X., Fujita, K., Stroessner, S. J., & Higgins, E. T. (2010). When risk seeking becomes a motivational necessity. Journal of Personality and Social Psychology, 99, 215-231.
- Scholer, A. A., & Higgins, E. T. (2012). Too much of a good thing? Trade-offs in promotion and prevention focus. In R. Ryan (Ed.), Oxford Handbook of Motivation (pp. 65-84). Oxford: Oxford University Press.
- Scholer, A. A., & Higgins, E. T. (2010). Targeting control at different levels of self-regulation. In R. Hassin, K. Ochsner, & Y. Trope (Eds.), Self-control in society, mind, and brain (pp. 312-334). New York: Oxford University Press.
- Scholer, A. A., & Higgins, E. T. (2008). Distinguishing levels of approach and avoidance: An analysis using regulatory focus theory. In A. J. Elliot (Ed.), Handbook of approach and avoidance motivation (pp. 489-504). New York: Psychology Press.
- Experimental Social Psychology
- History of Experimental Psychology
University of Waterloo
200 University Avenue West
Waterloo, Ontario N2L 3G1
- Phone: (519) 888-4567 x31362